09
Spa
Auberge beach residences
Stratbridges worked with the Spa at Auberge Beach to develop a marketing plan in response to the challenges of the Covid-19 pandemic. Employing a sound PR strategy, social media engagement, and influencer campaigns, and an owner and past guest loyalty program, the Spa met and surpassed monthly financial goals.
DISCOVER
Elements of the sea, salt, sand, and sound flow abundantly at the new Spa at Auberge Beach, where a sense of “Vitality Revived” is at the heart of each and every one of their wellness treatments.
LOCATION
Fort Lauderdale, Florida
PROPERTY ELEMENTS
Spa & Wellness Center
TOOLKIT
STRATEGY
ROADMAPPING
Identifying the best routes to get to a coveted destination. Designing a map of varied approaches and honing the tools and resources needed to arrive there and all future destinations.
UNCOVERING
Assessing past and present processes while shedding light on changes that can be implemented for positive outcomes and results.
CREATING + ELEVATING
Crafting digital & physical campaigns that bridge client and consumer touch points. Expanding impact by brand partnerships, social strategy, and digital communication.
SUPPORTING THE SYSTEM
Accomplishing long-term influence through a holistic approach. Ongoing support for all parts that contribute to a thriving whole. Website maintenance, project management, visual and influencer strategy, and data deep dives that can influence direction and decision-marking.
IDENTIFYING QUICK WINS
Recalibrating through outside perspective and objectivity. Identifying opportunities that already exist or can exist through utilizing resources in different ways.